Market Street Place’s Revised Vision

Cypress Equities is set to break ground on Market Street Place Sept. 17, with a two-year turnaround. But SRS Real Estate Partners, the exclusive leasing agent, has already been working on the 5th and Market project for two years by eyeing what's happening in Midmarket. Initially the camp was talking to JC Penney and the like, considering the discounted shopping route, SRS' Matt Alexander tells us. But that plan changed because the last six months have been void of signatures from higher-end brands prevalent in LA, NYC and internationally. Now he's attempting to replicate Rodeo Drive inside the Market Street building. (At 250k SF, even the whole Kardashian clan could find something to wear.)