The race for space and new concepts are characterizing today’s retail market.
Entertainment concepts will reign supreme for shopping centers as competition heats up for the most original experiential retail brands, according to experts from SRS Real Estate Partners.
We chatted with the firm’s Dawn Greiner, SVP and principal, and Karla Smith, EVP, to discuss where the opportunities lie for retailers as we move into the second half of the year, and what trends they’ll be watching moving into 2024.
“Everyone wants to activate their shopping centers with something new,” Greiner says.
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