SRS Real Estate Partners taps Placer.ai to add foot-traffic data to industry-leading retail expertise

LOS ALTOS, California, April 15, 2019 – Placer.ai, the foot-traffic analytics company, has signed retail experts SRS Real Estate Partners as a client to use their proprietary location measurement and insights platform. The move empowers SRS, already the largest commercial real estate firm in North America exclusively dedicated to retail services, to create even more value for their clients by combining the most advanced location data that modern technology has to offer with their comprehensive suite of services and unrivaled expertise.

“Since our inception in 1986, SRS has strived to deliver excellence to our clientele in every way possible. I firmly believe that in today’s world, data is the new competitive advantage, and Placer.ai makes it understandable and actionable,” said Steve Dawkins, COO of SRS Real Estate Partners.

As data and analytics have swept across nearly every industry, Placer.ai has focused on making its proprietary, real-time data accessible and immediately actionable for driving smarter real estate decisions. Placer.ai provides retailers and property owners with actionable location-based insights into their audience and competition by providing instant access to location insights. By using the latest in AI, machine learning, and big data analytics to generate accurate insights and behavioral predictions for any location, store, or geographic area, SRS’ researchers will ultimately be able to provide their clients with information about their customers’ behaviors in a level of detail that they may have never before been able to access.

“We are truly excited that SRS has chosen to work with Placer.ai. With their reputation and reach, SRS has every option available to them, and it is a testament to both the results we deliver, and our shared belief in creating value for our customers that they chose us,” said Placer.ai CEO and co-founder Noam Ben-Zvi.

About Placer.ai
Placer is the leading location intelligence platform for retail and commercial real estate firms to better spot opportunity, manage risk, and maximize investment. Powered by behavioral data from tens of millions of mobile devices and the latest in machine learning and big data, we empower our clients with real-time and actionable insights into the offline consumer journey, at any location. Placer’s focus on data quality, ease of use, and customer privacy has led it to become the trusted partner of the top firms with location exposure in the nation. For more information about Placer, visit placer.com.

About SRS Real Estate Partners
SRS Real Estate Partners is the largest real estate company in North America exclusively dedicated to retail services. Headquartered in Dallas with more than 25 offices worldwide, SRS’ strong reach and international presence provide the company with unparalleled knowledge both globally and domestically. As a result, clients of SRS have a competitive edge through a full range of offerings including brokerage services, corporate services, development services, and investment services. Since its inception in 1986, SRS has built a strong foundation in the retail real estate world and grown into one of the industry’s most influential and respected leaders. Our success is measured in the achievement of our clients’ objectives, satisfaction and trust. For more information, please visit srsre.com.