Some smart planning and the right focus in design can transform a retail destination.
In the face of inflation, longer deal times, a possible coming recession, and predictably unpredictable changes in consumer tastes, making retail work in development and redesign is a challenge. That doesn’t make it any less necessary.
Adrienne Crawford and Lily H. Heimburger with SRS Real Estate Partners have worked with property owners for more than 20 years on the strategic redevelopment and repositioning of assets, as well as merchandising and leasing new developments. Crawford and Heimburger report that owners, operators and developers can create successful projects if they focus on two key points: precise planning and the right priorities in design.
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